Blogging Tip: Turn off FeedBurner Redirect in RSS Feeds

As a voracious RSS feed consumer, I have always been irked by the fact that a lot of FeedBurner enabled blog feeds have the title URL point to a FeedBurner URL instead of a link to the actual post.

If I wanted to bookmark the post or save the link to blog about it, I cannot do it by simply right-clicking. I have to open the post in a new tab/window to get the actual post link. Or I could hunt the bottom of the post to see if the feed has a Permalink to the post.

Recently, I came across this tip in gHacks where you can turn off FeedBurner redirect and make your post title link directly to your post URL.

Here is how you do it:

  • Login to your FeedBurner account
  • Choose the feed you want to edit
  • Under the Analyze tab, click on the ‘FeedBurner StatsPRO’ at the very bottom of the sidebar. (FeedBurner PRO was made free after Google acquired it)
  • Uncheck ‘Item Link Clicks’ shown in the screenshot and save it.

After I made this change, all my feed titles now have direct link to my posts. I am going to lose the stats related to this. But right now, making it easy for my readers and fellow bloggers to use my posts is more important to me than those stats.

Also, a FeedBurner plugin such as Better Feed WordPress plugin provide a Permalink to your post and other powerful options to personalize the look of your feed. You have probably noticed how mine looks with this plugin enabled.

It is still quite natural to click the title of the post in the feed to get the link. I wouldn’t have found this if it weren’t for the gHacks post. So, hats off to them!

Does your blog feed has this FeedBurner redirect in post titles? Now, you too can make it easy for me to link to your posts.

Updated 8/13/2008

Are you losing link love from DoFollow + CommentLuv blogs? Read this excellent post from Stephen Cronin, the creator of KeywordLuv plugin who explains quite eloquently (look towards the end of the post) why you shouldn’t let your CommentLuv be stolen away.

if you are curious about what CommentLuv & keyWordLuv mean, read one of the most commented posts in this blog – Get CommentLuv and KeywordLuv for your comments

Updated 12/17/2008

It’s still amazing how many bloggers still have this turned on. I hate it when I have to open the post in another tab in my browser from Google reader just to link to it. Being an active Twitter user, this is just frustrating. If you feel like I do, spread the word and lets get everyone turn this off.

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101 Responses to “Blogging Tip: Turn off FeedBurner Redirect in RSS Feeds”

  1. Dexter | Tech At Hand Dot Net September 8, 2008 at 10:03 am #

    Just wandering.. You used to link at my post.. Why did you removed it , Just asking

    Dexter | Tech At Hand Dot Nets last blog post..An Event Which I Failed to Attend

  2. Invisaline September 9, 2008 at 3:43 pm #

    Sweet Thanks for the tip and walkthrough. I agree with you about the importance of directing my visitors rather than worrying about my stats. Thanks again and greetings from New Zealand

  3. Scott September 10, 2008 at 7:35 am #

    Great tip. I hadn’t known how to do this, so this was a big help.


  4. Einstein September 10, 2008 at 9:34 am #

    Awesome. Thanks. I’m making the changes now!

  5. Mike @ Anti Scams Product Reviews September 10, 2008 at 2:01 pm #

    Thanks for the tips. this link juice is very important.

    Mikes last blog post..Vanish Acne in 3 Days!

  6. sskumar September 11, 2008 at 4:56 am #

    I appreciate your posting. Let me try out this.

  7. kouji@haiku poems examples September 30, 2008 at 5:21 am #

    thanks for this information. was rather annoyed to find that commentluv would link to feedburner, and not directly to my blog. 🙁 am hoping this’ll fix that.

  8. pandu October 1, 2008 at 6:27 am #

    I used commentluv and keywordluv on my blog but I didn’t turn this off yet. I’ll do it now. Thanks for this great tips.

    pandus last blog post..Keywords Tool Does Matter In Blogging

  9. ant October 2, 2008 at 5:36 am #

    This is a great tip that I really hadnt thought about. Most people I have spoken with just turned comment luv on and that was it…

  10. Jerry @ Bluehost Hosting Review October 6, 2008 at 12:24 pm #

    Great tips. This will improve my blog’s user friendliness and in turn improve my blog readership indirectly.

    Jerrys last blog post..Bluehost Uptime Monitoring

  11. Steve@alternative music chart October 9, 2008 at 3:48 am #

    Great tip, I hate redirecting links…

  12. Down For You Too? October 19, 2008 at 3:18 am #

    Great tips of feed reader. I wish more people were aware of the power of RSS and how it can bring people back to a website!

  13. Alec Satin November 11, 2008 at 11:31 am #


    This solved a puzzle. THANK YOU.


    Alec Satins last blog post..Redoubled Customer Focus and Project Management

  14. el products November 12, 2008 at 5:11 am #

    Great work, such a crucial function often overlooked and forgotten about. Made a world of difference to my blog 🙂 cheers.

  15. panama property November 13, 2008 at 3:21 am #

    I don’t seem to have that on mine, what version are you using??

  16. Florist Supplies November 14, 2008 at 4:56 am #

    lol dude its present in every version, its pretty easy to change that option. There is also a plugin (only for wordpress) that gives you alot of options to do with this feature.

  17. evening jewellery November 18, 2008 at 2:51 am #

    Not all versions, the beta versions did not include this and i think it is only available in versions 1.1 and above. Anyway, its not exactly hard to find, its in the settings :S and you could just read the manual? 😛

  18. Jens P. Berget November 29, 2008 at 4:49 pm #

    Thank you!

    Finally commentluv works. I have been posting comments all over and it just showed one of the posts I published several weeks ago.

    I used a wordpress plugin that redirected my feeds to feedburner. I turned it off, and now everything is perfect 🙂

    Jens P. Bergets last blog post..The Pizza Delivery Guy

  19. Free sms to India December 2, 2008 at 3:18 am #

    It give a bit strange feeling, but it all depends upon the taste of the user.

    Thanks for sharing.

  20. Deanna Keahey December 3, 2008 at 4:45 am #

    Thanks! I was searching Feedburner to try to find how to do this. Your instructions with helpful screen shots were just what I needed. Thanks a bunch!

    Deanna Keaheys last blog post..So there we were.. power lounging at White Bay

  21. Борис December 11, 2008 at 9:05 pm #

    Все об отпусках, каникулах, выходных и просто качественных уикендах

  22. Marketing Automation Software December 12, 2008 at 4:02 am #

    hey.. This was exactly what I was googling for. This was a very entertaining and informative read. I enjoyed it very much. Keep up the good work and Happy Holidays and Happy 2009!

    Marketing Automation Softwares last blog post..Great Plains Software | Accounting Only?

  23. Mira@Amish Tables December 18, 2008 at 12:19 am #

    Hi , I had no idea about this feedburner thing. Thanks, will look into it and see what my settings are.

  24. seo December 22, 2008 at 6:46 am #

    Cheers, this will come in handy when i do my next update. I think lots of content is good for users but to much and they can drown in it.

  25. IT Support December 24, 2008 at 12:07 am #

    Interesting, thanks.

  26. Andrea Hill@Digital Likeness December 26, 2008 at 5:24 pm #

    Great article (I found you via the CommentLuv/Feedburner Blog post). I don’t know that I knew what those Item Clicks Stats were anyway 😉

    Andrea Hills last blog post..Razorfish’s Patent on Measuring Social Media

  27. Laurence Flynn January 9, 2009 at 11:26 am #

    Excellent tip. Definitely employing this on our new blog!

  28. Marnie January 26, 2009 at 12:07 am #

    Thanks for sharing this tip and the link on how to turn these off in Feedburner. Much appreciated 🙂

    Marnies last blog post..Review: Acai Noni Slimming Blend Superfood Body Cleanse

  29. Annie@Sevierville Real Estate January 27, 2009 at 11:39 am #

    Great tip. I have been guilty of this very thing. I have since changed my settings though. Thanks!

    Annies last blog post..Real Estate Foreclosures in Sevierville, TN | Short Sales

  30. Theo M January 29, 2009 at 4:13 am #

    Some of my RSS subscribers were complaining of this issue. Thanks for helping me resolve it!

    Theo Ms last blog post..Billy Powell Dead – Lynyrd Skynyrd Keyboardist

  31. Jason@judgment recovery February 6, 2009 at 8:30 am #

    Thanks for the hack! We need to do anything we can to make sure we get credit for our links. I learn something new everyday in this business.

    Jasons last blog post..Judgment Recovery And The Use Of A Bank Levy To Collect Judgments

  32. Avinashtech@software tips and tricks February 8, 2009 at 10:23 am #

    i read about this somewhere else too… Nice post m8..keep going cheers

    Avinashtechs last blog post..Download Avira AntiVir Premium genuine 6 Month License for Free

  33. Quiz and earn February 23, 2009 at 9:42 am #

    A very nice and informative post by you thank you visit my web site QUiz and Earn for earning by answering quiz.

  34. steve@Debt Settlement Companies February 23, 2009 at 2:46 pm #

    Great thread here, I use RSS feeds and they work like charms for my syndication of blogs.

  35. stag nights February 26, 2009 at 6:41 am #

    Thanks for the tip, saves a fair bit of server resources.

  36. Jeremy Louis February 26, 2009 at 7:22 pm #

    You really seem like you know what you’re talking about. Good stuff, keep it up!

  37. Dane Hillery February 26, 2009 at 10:26 pm #

    I found your blog on google and read a few of your other posts. Look forward to reading more from you in the future.

  38. Jeremy Louis March 1, 2009 at 6:02 pm #

    This is a cool blog, i’ll definately be coming back. I like the layout.

  39. Baby Log Application March 3, 2009 at 7:17 am #

    This is a great post on how to Turn off FeedBurner Redirect in RSS Feeds.

  40. MxRockstar April 24, 2009 at 10:04 pm #

    Thanks, have never used the feed burner on my sites. I’m going to give it a try and will us your setting that is recommended. Thanks again for the tip i will let you know how it turns out.

  41. Nich May 7, 2009 at 6:22 pm #

    Well, this one doesn’t solve my problem.. I even have tried to deactivate the FeedBurner plugins but to no avail. Still got the cURL error 6: name lookup timed out..


  42. Graham Gunningham July 21, 2009 at 6:20 am #

    Thanks for the tips help me alot much obliged
    .-= Graham Gunningham´s last blog ..Recycled Promotional Products the green alternative =-.

  43. Beth September 24, 2011 at 5:22 am #

    Thanks for lots of great info you’ve got posted here.  It seems like every time l learn something new, I only realize how much more there is.  It all keeps unfolding.  I’ll be back to learn more from you.  Thanks again.

  44. Ankitabose40 October 18, 2011 at 12:24 pm #

    Nice one ! I think I might stick with bloging all times.

  45. Ankitabose40 October 18, 2011 at 12:25 pm #

    Nice one ! I think I might stick with bloging all times.

  46. Rca ieftin December 20, 2011 at 9:55 am #

    Yes i agree i’ll stick with bloging.


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